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Customizing the Gift Experience
Customizing the Gift Experience

How to select the reveal/wrapping experience for your gifts!

Updated this week

Enhance your recipient's experience by personalizing both the wrapping and the greeting message of your gift on our new "Personalize" page. This streamlined process makes it easier than ever to customize your gift, ensuring it resonates perfectly with the recipient.


Get started with your gifting campaign today

All Snappy customers can rely on gift notifications sent via email, SMS, or direct links sent manually. For Snappy Elevated & Enterprise customers, gift recipients can also be notified via Slack with our newest Integration.

If you’ve selected to notify gift recipients via email, you’ll have the opportunity to design and customize the email to align with your company colors, fonts, logos, and more!


1️⃣ Gift notification email

When you send your gift, the gift will be delivered to your recipient's email listed.

Customize the email your recipient receives in their inbox by adding your own personal touch. This option is only relevant if you set the notification method to "Email" on the Gift Settings page.


Ways to personalize the Gift Notification email

  • Customize the Subject Line

  • Add your logo or another image of your choice to appear in the header of the email

    (80x40px minimum dimensions, .jpg or .png file formats accepted)

  • Personalize the salutation (100 character max)

  • Custom copy in the introduction (200 character max) and body (1000 character max) of your email

    • Use the introduction to announce the company or name of the individual who is sending a gift - this gets your recipient excited about what’s to come!

    • Use the body of the email to share more about the gift experience they’re about to reveal

  • Add a custom animation (120x40px minimum dimensions, 5MB max file size, .gif file format required for animations) or image (120x40px minimum dimensions, 1.5MB max file size, .jpg .jpeg or .png file formats accepted) for the footer of your email.

2️⃣ Digital unwrapping

Within their gift email, your recipient must select "Get My Gift" to be redirected to their gift link page where they will see the wrapping experience.

Select the themed option that best matches the occasion and sentiment of your gift send. When clicking "Select Another," you will see the full catalog of experiences available to choose from.

Ways to personalize the Unwrapping Experience (Elevated & Enterprise Customers)

  • Branded digital unwrapping experience featuring company colors and logo (Elevated & Enterprise Customers)

  • Custom AR experiences for gift recipients (Enterprise Customers only)

  • Custom gift reveal animations (Enterprise Customers only)

3️⃣ Greeting Card

The final step before selecting your gift recipients and sending out your gifting campaign is creating a Greeting Card. A great Greeting Card makes gifting moments matter. Gift recipients will receive and read the Greeting Card message immediately following the digital Unwrapping Experience.

Including thoughtful and personalized messaging relevant to the recipient and occasion helps amplify the thoughtfulness of your gift campaign.

Ways to personalize your Snappy Gifts Greeting Card

  • Add your logo (40x80px or 60x60px dimensions preferred, 5MB max file size, .jpg .jpeg or .png file formats accepted)

  • Customize the color block header with a default color or a fully customizable brand color using a HEX color code

  • Customize color block header with your copy (100 character max)

  • Custom cover image (1920x200px dimensions, .png .jpeg or .gif file formats accepted, 5MB max file size) Available for Elevated and Enterprise Customers only.

  • Personalize your Greeting Card for recipients with embedded images (.jpg .jpeg or .png file formats accepted), video greetings (.mov or .mp4 file formats accepted, file size of 75MB or less recommended), and/or copy.


Greeting Card Samples

Need a little inspiration for what to write in your Greeting Card? Review our sample copies here.

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